Free
$0a month, free plan
Up to 249 contacts
Fits best if you want to start without paying.
Over its limit at 1,000 subscribers.
- contacts: under 250
Mailchimp pricing
What each Mailchimp plan costs at your size.
Free plan, paid plans from $13 a month
Price at your size
Mailchimp Essentials
From $13
Starting price only. Mailchimp doesn't publish a price for 1,000 subscribers.
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Mailchimp plans
Essentials
$13a month, monthly billing only
Starting price at lowest contact tier
Fits best if you need 3 seats users.
Starting price for the lowest contact band; the band size and higher prices are not published.
- monthly email sends: 10x contacts
- users: 3 seats
- audiences: 3
9 more
- automation flow steps: up to 4
- roles: 2
- Overages apply if contact or email send limit is exceeded
- Sending will be paused if contact or email send limit is exceeded
- Custom-coded templates: create, upgrade to send
- No generative AI features
- No branded templates, custom reports or dynamic content
- SMS add-on only
- 15% off for 10,000+ contacts for 12 months
Standard
$20a month, monthly billing only
Starting price at lowest contact tier
Fits best if you need 5 seats users.
Starting price for the lowest contact band; the band size and higher prices are not published.
- monthly email sends: 12x contacts (6,000 at 500 contacts)
- users: 5 seats
- audiences: 5
6 more
- automation flows: up to 200
- roles: 4
- Overages apply if contact or email send limit is exceeded
- Sending will be paused if contact or email send limit is exceeded
- 15% off for 5,000+ contacts
- Annual plans only for 10,000+ contacts via sales
Premium
$350a month, monthly billing only
Starting price at lowest contact tier
Fits best if you need unlimited users.
Starting price for the lowest contact band; the band size and higher prices are not published.
- monthly email sends: 15x contacts
- users: unlimited
- audiences: unlimited
7 more
- automation flows: up to 200
- roles: 5
- Overages apply if contact or email send limit is exceeded
- Sending will be paused if contact or email send limit is exceeded
- 15% off for 5,000+ contacts
- Offer: $297.50 per month for 12 months, then from $350/month
- Annual plans for 10,000+ contacts via sales
More on Mailchimp pricing
Who each Mailchimp plan suits
Free: Trying the product for free.
Who each Mailchimp plan suits
Free: Trying the product for free.- Free: Trying the product for free. Good if you stay within the free limits (contacts: under 250).
- Essentials: The cheapest paid plan.
- Standard: A middle tier between the cheapest and most expensive paid plans.
- Premium: The most expensive self-serve plan listed, for when you outgrow the cheaper plans.
What Mailchimp doesn't publish
Annual prices not shown (annual plans via sales for 10,000+ contacts).
What Mailchimp doesn't publish
Annual prices not shown (annual plans via sales for 10,000+ contacts).- Annual prices not shown (annual plans via sales for 10,000+ contacts).
- Prices are for the lowest contact band only; full contact-tier price table not in text.
- Free plan send limits, seats and features not stated.
- Pay As You Go credit pricing not stated.
- SMS add-on pricing not stated ('pricing varies').
- Currency assumed USD; page lists many currencies and does not confirm which was selected.