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TierAudit

Shopify vs Wix: pricing for online stores

What Shopify and Wix cost at your size, and what you get on each plan.

Tools side by side
$5,000Card fees assume a $50 average order.
Billing
Must have (optional)

We can't say which is cheapest: Wix also has a free plan we haven't recorded.

ShopifyBasic plan

$204

a month, billed yearly

WixCore planAlso has a free plan we haven't priced, so it may cost less

Not published

at your size; plans start at $29 a month

Plan and fees
Price being rechecked
Plan $29Card fees $175
The price for your size isn't published
Over a year
$2,448$214 a month if you pay monthly
Not published
Limits the vendor lists
  • Extra 2% fee if you use another payment provider
  • POS Pro is an add-on at $89/mo per location
  • Over 50 synced marketplace orders a month: 1% up to $99/mo
  • 5 team seats included
  • Storage: 50 GB
  • Site collaborators: 5
Go to ShopifyAll plans
Go to WixAll plans

Features

For the plan in each column, from each vendor's own pages. "Not recorded" is a gap in our records, not a missing feature. How we check

Selling
Unlimited products
Yes
LimitedUp to 50,000 products
Abandoned cart recovery
Yes
Yes
Sell on social and marketplaces
Yes
YeseBay, Amazon, Facebook, Instagram, TikTok, Google Shopping
In-person selling (POS)
YesPOS Pro is $89 a month per location
Add-onCard payments need a POS Premium plan
Gift cards
Yes
Yes
Running the store
Staff accounts
NoNo extra staff accounts
Limited5 collaborators
Recorded for only some of these tools
Use any payment provider
YesShopify adds a 2% fee
Not recorded
Live support
Yes24/7 live chat
Not recorded
Shipping discounts
YesUp to 87% off
Not recorded
AI assistant
YesSidekick
Not recorded

We may earn a commission from some links. It never changes the order or the prices. How we make money

At a glance

We only give one side the edge when both figures are published.

Shopify and Wix compared
PlanShopifyWix
Lowest paid planShopify and Wix are different kinds of tool, so the cheapest plans may not do the same job.$29 a month, billed yearly (Basic)$17 a month, billed yearly (Light)
Free planDifferent kinds of tool, so a free plan may not do the same job.NoYes
Free trial3 daysNot recorded
Plans we trackAll 4All 5

Shopify plans

  • BasicLowest at your size

    $29a month, billed yearly

    Fits best up to $25,000 a month in sales.

    At your size ($5,000 a month in sales)$204 a month

    Plan $29Card fees $175

    • Online card rate (Shopify Payments): 2.9% + 30¢
    • Third-party payment provider fee: 2%
    • Staff accounts: none additional
    7 more
    • Inventory locations: 10
    • POS Pro is an add-on at $89/mo per location
    • Over 50 synced marketplace orders a month: 1% up to $99/mo
    • International cards: +1% on online rates
    • Online premium card rate: 3.5% + 30¢
    • PayPal Wallet rates starting at 3.49% + 49¢
    • In-person card rate: 2.6% + 10¢
    Go to Shopify

  • Grow

    $79a month, billed yearly

    Fits best between $25,000 and $100,000 a month in sales.

    At your size ($5,000 a month in sales)$244 a month

    Plan $79Card fees $165

    • Online card rate (Shopify Payments): 2.7% + 30¢
    • Third-party payment provider fee: 1%
    • Staff accounts: 5
    6 more
    • Inventory locations: 10
    • POS Pro is an add-on at $89/mo per location
    • International cards: +1% on online rates
    • Online premium card rate: 3.3% + 30¢
    • PayPal Wallet rates starting at 3.49% + 49¢
    • In-person card rate: 2.5% + 10¢
    Go to Shopify

  • Advanced

    $299a month, billed yearly

    Fits best if you need 15 staff accounts.

    At your size ($5,000 a month in sales)$454 a month

    Plan $299Card fees $155

    • Online card rate (Shopify Payments): 2.5% + 30¢
    • Third-party payment provider fee: 0.6%
    • Staff accounts: 15
    6 more
    • Inventory locations: 10
    • POS Pro is an add-on at $89/mo per location
    • International cards: +1% on online rates
    • Online premium card rate: 3.1% + 30¢
    • PayPal Wallet rates starting at 3.49% + 49¢
    • In-person card rate: 2.4% + 10¢
    Go to Shopify
Agentic $0 a month, plus fees. Fits best for selling in AI channels only.Go to Shopify

See all Shopify prices

Wix plans

  • Free

    $0a month, free plan

    Per site

    Fits best if you want to start without paying.

    Go to Wix

  • Light

    $17a month, billed yearly

    Per site, per month

    Fits best if you need 2 site collaborators.

    • Storage: 2 GB
    • Site collaborators: 2
    • No payments or eCommerce listed
    Go to Wix

  • Core

    $29a month, billed yearly

    Per site, per month

    Fits best if you need 5 site collaborators.

    We haven't recorded the card rates for this plan.

    • Storage: 50 GB
    • Site collaborators: 5
    Go to Wix

  • Business

    $39a month, billed yearly

    Per site, per month

    Fits best if you need 10 site collaborators.

    We haven't recorded the card rates for this plan.

    • Storage: 100 GB
    • Site collaborators: 10
    Go to Wix

  • Business Elite

    $159a month, billed yearly

    Per site, per month

    Fits best if you need 100 site collaborators.

    We haven't recorded the card rates for this plan.

    • Storage: Unlimited
    • Site collaborators: 100
    Go to Wix

See all Wix prices

More on Shopify and Wix

Worked costs

A year on the entry store plan costs $348 on either Shopify Basic or…
  • A year on the entry store plan costs $348 on either Shopify Basic or Wix Core.
  • A year on the middle plan costs $948 on Shopify Grow and $468 on Wix Business, a $480 difference.
  • Billed monthly, Shopify Basic is $39, so $468 a year. Wix's plans page didn't show monthly-billing prices.
  • On $5,000 of monthly Shopify sales from 100 orders through Shopify Payments, card fees are $145 plus $30, so $175. Wix's plans page doesn't list card rates, so we can't work out a like-for-like total.

Fees and fine print

Shopify adds a 2% fee on Basic if you use a payment provider other than…
  • Shopify adds a 2% fee on Basic if you use a payment provider other than Shopify Payments (1% on Grow, 0.6% on Advanced).
  • Wix's prices are for yearly plans paid in full upfront, before tax.
  • Wix's free domain voucher lasts 1 year and only works for a new domain bought from Wix.
  • Shopify's trial is 3 days free, then $1 a month for 3 months. Wix offers a 14-day money-back guarantee.

Bottom line

On the entry plans the price is a tie, at $29 a month billed yearly, so…

On the entry plans the price is a tie, at $29 a month billed yearly, so card fees and features decide it. Shopify publishes its card rates and gives lower rates on higher plans. Wix's plans page doesn't list its rates. On the middle plans, Wix costs less: Business is $39 against $79 for Shopify Grow.

Common questions

Is Wix cheaper than Shopify?

On the entry store plans they cost the same: $29 a month billed yearly for Shopify Basic and Wix Core. On yearly billing, Wix Business ($39) is cheaper than Shopify Grow ($79).

Which Wix plan can sell online?

Wix lists 'Accept payments' and eCommerce from the Core plan up ($29 a month, billed yearly). The Light plan doesn't list them.

Wix vs Shopify for a small business store: which costs less in fees?

Shopify lists card rates from 2.9% + 30¢ online. Wix's plans page doesn't list its card rates, so check Wix's payments pages before you compare.

Wix vs Shopify vs Squarespace: what are the entry prices?

Shopify Basic is $29 a month yearly and Wix Core is $29 yearly. Squarespace Basic was shown at $19 a month, but the page didn't make the billing period clear, so it's provisional.

How much storage do Wix plans include?

Light has 2 GB, Core 50 GB, Business 100 GB and Business Elite unlimited.